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Home WatchTower

Cost, consumer preference put rice imports high         

by Agriwatch
February 16, 2026
in WatchTower
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The United States Department of Agriculture’s (USDA) Grain and Feed 2025 Report reveals that local consumer preference is contributing largely to the country’s sustained interest in foreign rice consumption.

The Department maintains that rice has become a staple on most Ghanaian tables, yet the grain in many homes is probably from Asia rather than harvested locally.

As of 2025 Ghana relies on imports for approximately 60-70 percent of its rice consumption, with local production meeting roughly 30-40 percent of demand.

Per the report, seven out of every ten bags of rice sold in the country are imported; with Vietnam, India and Thailand firmly dominating the market.

Indeed, urban households in particular have developed a strong taste for fragrant long-grain rice, a variety that is mostly imported.

The commodity is the second most-consumed cereal with annual demands expected to hit 1.8 million metric tonnes this year, due to the shift in diet which has kept imports climbing.

Price trends

The USDA explained that pricing is a plausible factor in the patronage and consumption of foreign rice in Ghana.

The price trends between local and imported rice underline the imbalance. For instance, in early 2025, a 25kg bag of Thai fragrant rice averaged GH¢690, Vietnamese rice sold at GH¢490 and local long-grain rice traded around GH¢535.

Though Ghana-grown rice was cheaper than Thai brands within the period, according to the USDA it struggled against Vietnamese imports – which were not only less expensive but also often viewed as better processed.

For domestic producers, this creates a double disadvantage. They must battle consumer scepticism over quality while also competing among themselves for limited shelf space as different local brands compete for visibility in supermarkets and open markets.

Although campaigns urging Ghanaians to “eat local rice” have receded, they boosted awareness in the past. However, concerns over price and milling quality continue to tilt demand towards imported brands.

With dependence on foreign rice rising despite an increase in domestic output, the USDA projects Ghana’s milled rice production at 900,000 metric tonnes in 2025/2026, up 18 percent from last year, on the back of better weather and stronger farmer participation.

Current interventions by government

President Mahama’s plan for rice production focuses on achieving self-sufficiency and reducing import dependency through the ‘Feed Ghana’ programme.

Key initiatives include building a 30,000-metric-tonne capacity rice mill in the North East Region, directing schools to use only locally produced rice and using the National Buffer Stock Company to purchase local output.

A modern rice mill in Jagida (North East Region) is planned to process 30,000 metric tonnes annually, creating over 2,000 jobs – particularly for young people and women.

The plan aims to cut the more than US$600million annual rice import bill by boosting domestic capacity, with directives in the 2026 budget requiring schools to buy only Ghanaian rice, maize and poultry.

Source: bftonline

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